At abril et nature we understand success as a shared project. It is not only about developing professional hair cosmetics, but about building a proposal capable of generating value for all the people who are part of the brand: consumers, hairdressers and distributors.
Our growth has been built through professional relationships based on trust, quality, and a long-term business vision.
Every product, every treatment, and every collaboration serves the same purpose: to enable those who trust in abril et nature to advance, differentiate themselves, and grow. Because a brand only reaches its true potential when its results translate into opportunities for everyone.
At abril et nature, we don’t develop products to superficially follow trends. We create treatments designed to provide concrete solutions to the needs of hair and the daily work of professionals.
All our formulas are developed and produced in our own laboratories in Spain. This model allows us to participate directly in the creation process, control production, and maintain a consistent vision from formulation to product launch.
Our understanding of differentiation is based on:
At abril et nature, innovating means turning knowledge into solutions that professionals can apply and consumers can appreciate.
Representing abril et nature means offering a brand that sells itself through its results.
Our distributors around the world agree: abril et nature not only boosts their sales, but also provides them with stability, differentiation, and prestige.
Today’s consumer seeks effective products, satisfying experiences, and brands they can trust. That’s why we develop treatments designed to deliver visible results and a sensory experience on par with professional cosmetics.
When a client sees the transformation in their hair, they understand the value of the treatment and trust their hairdresser’s recommendation. That satisfaction is the beginning of a lasting relationship with the salon and the brand.
Our goal is for each application to confirm the quality of the product and turn a positive first experience into trust, loyalty, and recommendations.
The hair salon occupies an essential position in our philosophy. It is the space where technical knowledge, diagnosis, and product quality come together to offer a personalized result.
abril et nature provides professionals with solutions that allow them to expand their technical capabilities, create higher value-added services, and respond to diverse hair care needs. The product thus becomes a tool for improving daily work and enhancing the customer experience.
A well-constructed professional proposal helps the salon to:
We don’t just want to be present in the trade shows. We want to help them become stronger, more competitive businesses, better prepared to evolve.
For a distributor, adding a brand to its catalog is a strategic decision. It requires products that stand out, strong sales arguments, and a company that understands the specific characteristics of its market.
Our relationship with distributors is based on collaboration. We work to ensure that each distributor can develop abril et nature in their territory, create a stable professional network, and build lasting relationships with their customers.
Representing abril et nature means incorporating a Spanish professional cosmetics brand with an international vocation, its own laboratory and a proposal focused on product performance and the growth of the professional channel.
We provide a recognizable brand identity, differentiated solutions, and tools designed to facilitate the presentation, introduction, and commercial development of our products.
Profitability shouldn’t depend solely on selling more units. It also stems from offering a unique proposition, creating services with greater perceived value, and ensuring that customers want to return.
A treatment that provides a satisfactory experience encourages professional recommendations. A well-founded recommendation builds trust. And trust fosters customer loyalty, repeat business, and business stability.
This circle of value connects our entire network:
This is how we understand shared success: as a model in which each advance contributes to the growth of the whole.
If you are looking for a professional hair cosmetics brand with its own identity, ability to differentiate itself and international vocation, we want to hear about your project.
Join a network that shares knowledge, opportunities, and a common understanding of growth.