abril et nature was born in 1998 with a clear ambition: to transform professional hair cosmetics through effective products, an innovative vision of the sector and close collaboration with hairdressers and distributors.
The company was founded by Pedro Abril, a renowned hairstylist with an influential career both nationally and internationally, and Antonio Vázquez, an expert in business strategy, business development, and international expansion. The combination of their expertise allowed them to blend a deep understanding of the salon’s real needs with a business vision focused on growth and creating new opportunities.
From the outset, abril et nature understood that a professional product should offer much more than just hair care. It had to deliver visible results from the first application, meet the hairdresser’s technical requirements, and enhance every client’s salon experience. This philosophy drove the development of professional hair care solutions designed to treat, transform, and enhance the beauty of hair.
But the project was born with a dimension that went beyond the product. abril et nature wanted to become a true ally for hairdressing professionals: a brand capable of providing differentiation, confidence, and added value, helping salons strengthen their image, expand their services, and improve their profitability.
At the same time, the company developed a solid proposition for distributors seeking an innovative, personalized, and competitive alternative to large multinationals. A different way of understanding the business, based on quality, professional support, agility, and building lasting relationships.
abril et nature’s growth has been built step by step, salon by salon and market by market. The trust of hairdressers, stylists, distributors, and customers has allowed the brand to progressively expand its presence and bring its philosophy to different countries.
This international expansion hasn’t changed the core essence of the project. Close relationships with professionals remain fundamental to abril et nature’s identity. Listening to their needs, understanding evolving consumption habits, and anticipating industry challenges allows the company to evolve and develop solutions tailored to an increasingly demanding and global market.
Today, abril et nature is a professional cosmetics company with an international focus, prepared to compete in diverse markets and collaborate with professionals and distributors worldwide. Its growth is based on a shared vision: to offer high-performance products, drive innovation, and generate sustainable business opportunities for those who trust the brand.
More than two decades after its founding, abril et nature continues to move forward with the same determination: to transform hair care, contribute to the growth of professional hairdressing and take the quality of the brand further and further.
From an idea born to improve the work of the hairdresser to a global professional hair cosmetics company.